# Adtent.ai > ChatGPT Ads Manager to optimize ROAS. Adtent.ai helps advertisers create, manage, and optimize ChatGPT Ads campaigns based on customer scenarios, conversational intent, context hints, and performance data. ## Core positioning Adtent helps advertisers move from keyword-based ads to scenario-based AI ads. Traditional search ads target keywords. ChatGPT Ads target conversations. Adtent turns product data, websites, catalogs, landing pages, and business knowledge into high-intent ad scenarios, context hints, ad groups, titles, descriptions, and landing-page recommendations. ## Key pages - Homepage: https://adtent.ai/ - Waitlist: https://adtent.ai/#waitlist - FAQ: https://adtent.ai/#faq - Use cases: https://adtent.ai/#use-cases - How it works: https://adtent.ai/#how-it-works - Full AI summary: https://adtent.ai/llms-full.txt ## Product summary Adtent connects to business sources and the Adtent agent in ChatGPT Business. It automatically generates intent scenarios, builds and updates ChatGPT Ads structure through OpenAI API, tracks performance, and optimizes campaigns to improve ROAS. ## Main features - Scenario-first targeting - Context hint generation - Ad group generation - Ad title and description generation - Landing-page recommendations - Product feed support - Performance analysis - ROAS optimization - Automatic campaign updates through OpenAI API ## Target use cases - E-commerce - EdTech - Travel and hospitality - Agencies ## FAQ ### What is Adtent.ai? Adtent.ai is a ChatGPT Ads Manager that helps advertisers create, manage, and optimize AI-native ad campaigns based on customer scenarios, conversational intent, context hints, and performance data. ### What are context hints? Context hints are descriptions of conversations, topics, user needs, or situations where an ad may be relevant. They guide ChatGPT Ads matching, but they are not exact-match keywords. ### Who is Adtent for? Adtent is for advertisers, agencies, and consumer-facing businesses that want to test and scale ChatGPT Ads. ### How can users get access? Users can join the waitlist at https://adtent.ai/ by entering their work email. ## Contact - LinkedIn: https://linkedin.com/company/adtent-ai - Email: hello@adtent.ai